Team Vitality
Job title:
Strategic Project Manager – Key transversal projects
Company:
Team Vitality
Job description
Team Vitality est un club d’esport français créé en 2013 par Fabien « Neo » Devide et Nicolas Maurer.
En dix ans, le club est devenu leader en France et en Europe, et évolue à l’international sur 7 jeux emblématiques : League of Legends, CS2, Valorant, FIFA, Rocket League, Call of Duty Mobile, StarCraft 2.Composé de joueurs internationaux aux performances exceptionnelles, le club se consacre pleinement à l’identification et au développement de toute une génération d’athlètes d’esport. Au total, la communauté Team Vitality compte plus de 12 millions de fans sur tous les réseaux sociaux, qu’elle fédère aussi sur son application mobile V.Hive.Team Vitality est fière de compter des partenaires mondiaux dans leur secteur, comme Tezos et Hummel. Le club tricolore possède des équipes à-travers le monde: Paris (France), Berlin (Allemagne), et Mumbai (Inde).Job DescriptionYou will work under the supervision of the Marketing Director on cross-functional projects related to Team Vitality’s key strategic topics (Brand, CSR, Esport World Cup), with the aim of contributing to drive our strategic pillars: Performance, Fandom and sustainable business.To this end, based on directors’ strategic briefs you will contribute to build annual strategy, manage transversal action plan & projects in collaboration with all stakeholders within allocated budgets and deadlines and monitor KPIs to drive ROI.You will work closely with:Expansion & Esport department for EWC and esport related topicsPartnership team to build projects to meet our partners’ objectivesStrategic planning and growth & analytics teams to build strategic projects & campaigns and monitor ROICommunity building teams to contribute to grow our fanbase and drive fandomThe internal agency to deliver best in class plans and activationsKey Responsibilities:Build annual calendar and strategic brief with the help of the Marketing Director for Team Vitality Brand campaigns, Kare project and EWC marketing campaignsImplement campaigns and activations to increase exposure and impact of our Kare projectBuild and manage annual marketing plan to increase awareness of EWC among our “Western” fanbase and leverage crafting impactful brand campaigns to help build and nurture our brand positioning this global event to position Team Vitality as one of the best team in the World and grow our fanbase/fandomBrief strategic & media planning team on Key projectsWork with growth media & analytic teams to set up annual KPIs with the help of the Marketing DirectorLead the Key projects and align and coordinate all BU to deliver the annual planCoordinate partnership activations with Key account managersMonitor the activations execution with the internal agencyWork with talent management on players availability and ambassador managementWork with organic communication on annual SoMe and content strategyMonitor KPIs and provide learning & postmortem analysis on key projectsMonitor annual marketing spend for Key projectsPreferred ExperienceBachelor’s degree in Marketing or business management (or related field)5+ years of experience, with at least 2+ years in a similar roleExperience in the entertainment industries (gaming, sport, music, lifestyle…)
Expected salary
Location
Paris
Job date
Thu, 24 Oct 2024 22:44:19 GMT
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