Sr Product Marketing Specialist

Renesas Electronics

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Job Description

We are seeking a Senior Product Marketing Specialist to join our Inductive Position Sensing Team, focusing on driving the growth and market potential of our inductive sensing products within the automotive sector.

Job Responsibilities:

  • Strategic Planning & Execution: Contribute to shaping and implementing the strategy for expanding our product line’s market presence within the automotive industry.
  • Go-to-Market Strategy: Assist in developing and executing go-to-market plans that enhance product positioning, drive revenue growth, and improve profitability.
  • Opportunity AssessmentSupport the qualification and analysis of business opportunities, considering risks and resource requirements. 
  • Design & Business Development Collaboration: Work closely with the team to secure design-in opportunities and manage design-in processes and monitor the business ramp-up for new projects.
  • Cross-Functional Collaboration: Collaborate with regional Sales, FAEs, and Application Engineers to optimize business support and execution.
  • Value Proposition Advocacy: Promote the value of our technology across the value chain, including engaging with OEMs, Tiers, and influencing ODMs.
  • Market Evangelism: Act as a champion for our technology by promoting its benefits to regional distributors and key industry stakeholders.
  • Portfolio Management: Monitor and influence the profit and loss of the product portfolio.
  • Market Research & Analysis: Conduct detailed market analysis to assess competitive landscapes and regional business dynamics.
  • Product Launch Support: Coordinate and contribute to global and regional product launches and promotional rollouts.
  • Stakeholder Representation: Represent the Product Line in internal meetings and external events, including customer meetings and industry exhibitions.

Qualifications

  • Bachelor’s degree in Electronic/Electrical Engineering.
  • 5+ years of experience in product management, product marketing, sales, or business development, with a strong focus on go-to-market execution and revenue generation.
  • Strong knowledge of ICs and systems in automotive and industrial applications.
  • Experience in position sensing is highly desirable.
  • Proven ability to work collaboratively in cross-functional teams with an international network.
  • Self-motivated and results-oriented, with a proactive mindset.
  • Excellent communication skills, with fluency in English.
  • Willingness to travel as needed.

Company Description

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world’s leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.

Renesas employs roughly 21,000 people in more than 30 countries worldwide. As a global team, our employees actively embody the Renesas Culture, our guiding principles based on five key elements: Transparent, Agile, Global, Innovative, and Entrepreneurial. Renesas believes in, and has a commitment to, diversity and inclusion, with initiatives and a leadership team dedicated to its resources and values. At Renesas, we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of what’s next in electronics and the world.

Additional Information

This position is subject to the collective agreement of the electrical and electronics industry, employment group C (https://www.feei.at/wp-content/uploads/2023/05/angestellte-2024-05-01.pdf.)

The monthly salary is paid 14 times a year. However, we offer a higher salary depending on experience and qualifications.

Renesas Electronics Corporation empowers a safer, smarter and more sustainable future where technology helps make our lives easier. The leading global provider of microcontrollers, Renesas combines our expertise in embedded processing, analog, power and connectivity to deliver complete semiconductor solutions. These Winning Combinations accelerate time to market for automotive, industrial, infrastructure and IoT applications, enabling billions of connected, intelligent devices that enhance the way people work and live. Learn more at www.renesas.com. 

Renesas’ mission, To Make Our Lives Easier, is underpinned by our company culture, TAGIE. TAGIE stands for Transparent, Agile, Global, Innovative and Entrepreneurial. Our goal is to embed this unique culture in everything we do to succeed as a company and create trust with our diverse colleagues, customers and stakeholders.

Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read our Diversity & Inclusion Statement.

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