Senior Social & Activation Analyst

Job title:

Senior Social & Activation Analyst

Company:

Daniel J. Edelman Holdings

Job description

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.This is an exciting opportunity to join Edelman’s Amsterdam digital marketing department. In this role, the Senior Social & Activation Analyst will be responsible for analyzing data that unlocks strategic opportunities and insights for both B2B and B2C clients. You will be mentored and managed by the Head of Digital Netherlands and work in a team of influencer, digital and content specialists. The Senior Social & Activation Analyst must have at least 4-5 years of relevant experience in digital analytics, qualitative/quantitive research and social media strategy. \nEssential requirements:

• Fluent in Dutch is a must to be considered for this role
• A demonstrated ability to think critically, solve problems, and develop a strategic narrative based on data driven insights
• Experience with qualitative research – specifically leading online/offline surveys and focus groups
• Familiarity with social media and web analytics – creating performance reports that help clients unlock new opportunities
• Demonstrated ability to analyze data and digital cultural trends across Snapchat, TikTok, Meta, Reddit and YouTube; translating them into an engaging story
• Ability to recognize patterns in data; helping clients future forecast where digital and culture will go
• Excellent oral, written and interpersonal communication skills, including strong skills working on new business pitches and presentation development
• Proven ability to analyze, organize and integrate large amounts of information into clear and actionable opportunities/next steps Contribute to weekly trend reports for clients and internally
• Ability to collaborate, develop and implement measurement & tracking across different social media channels
• Advanced skills in Excel and PowerPoint
• Strategic yet creative thinker, self-starter, able to manage multiple projects simultaneously

\n#LI-LV2We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Expected salary

Location

Amsterdam, Noord-Holland

Job date

Wed, 31 Jul 2024 23:03:57 GMT

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