Senior Marketing Manager
General Electric
Job Description Summary At Avio Aero, a GE Aerospace Company, we’ve been reimagining the power of flight for more than 100 years. We are specialized in the design, production and maintenance of components and systems for both the civil and military aviation.We are looking for an experienced, talented and highly motivated individual with deep knowledge of the aerospace industry, exceptional problem solving and communication skills and experience across strategy, analytics, marketing and business development to fill a Senior Marketing manager role.
In this role you will provide leadership and support across the organization to align market requirements and evolutions to the Avio Aero strategy creation and execution. You will analyze technical and industrial developments and contribute to the creation of Avio Aero value proposition and support the sales team.
You will be responsible for assessing Avio Aero competitiveness on the market place and will identify new business opportunities and additional leverages for competitiveness.Job DescriptionEssential ResponsibilitiesUnderstand and analyze Customers CTQs by gathering feedback from Sales Populations on use cases and through the analysis of market requirementsMaintain and develop tools to enable customer segmentation and assess the best Value Proposition in terms of price/cost target and alignment with Customer needsProvide input roadmap, including high-level business requirements and prioritization criteria to cluster ideas and opportunities into marketing strategy, sales enablement and launch plans for new CampaignsBenchmarking – identify main industry/products trends and develop competitive profiles and assessments; including competitor size, successes, product offerings, positioning, price structure, etc.Project management – work with marketing, sales, technology, operations, communications and customer service teams to ensure product initiativesMarketing requirements – document business case, VOC, value, design and prioritizationWork on the company Long Term Strategy reviewSupport the investor related communicationsWork with the engineering department in the definition of the multi-generation product planWork with the global supply chain in the analysis of competitive footprints and long term demand/capacity matchingQualifications/RequirementsEngineering Bachelor’s degree from an accredited university or college
Rivalta di Torino, Torino
Wed, 25 Sep 2024 01:19:01 GMT
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