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CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
The Team:
The Media team’s purpose is to drive competitive advantage in an ever changing and highly dynamic digital and retail environment through flawless omni-channel media planning & execution across Mattel Brands. Taking an audience and data led approach, the Media team maximize Media ROI across our various audience segments, using the most effective media channel mix to achieve campaign objectives. Campaigns are delivered in alignment to playbooks and best practice to deliver against both Commercial and Digital KPIs. Media innovation is part of our DNA, with dedicated Test & Learn programs at both UK and Regional level.
The Media team work in a matrix style with the Local Marketing team, Regional Digital team and our Agency and Ad tech Partners.
The Opportunity:
Sitting in the Local Marketing team, the Senior Associate – Media (Programmatic, PPC, CRM & Conversion) will be based in the Slough office and report into the Media Manager. This role focuses on planning and optimizing Programmatic, Search, CRM & Conversion campaigns across the brand portfolio in alignment to best practices, is actively involved in every detail of optimizing live campaigns to achieve KPI’s.
What we offer:
Your tasks:
We expect successful candidate has:
Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
What It’s Like to Work Here:
We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
Who We Are:
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.
Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.
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