Marketing Specialist Italy – Tommy Hilfiger in Milano, Italy

Design Your Future at PVH

Marketing Specialist Italy – Tommy Hilfiger

Be part of an iconic story.

PVH is the growth platform for Calvin Klein and TOMMY HILFIGER. Through driving brand strength and relevance, we are connecting our global, iconic brands closer to where the consumer is going than ever before, today and with future generations. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.

The Team

The PVH Southeast Hub is one of the most dynamic Hub organizations within PVH. We are responsible for developing the PVH brands (Tommy Hilfiger and Calvin Klein) in the emerging markets such as Italy, Turkey, Greece, Middle East, Africa, and the CIS region. While covering a massive area counting 45+ countries, our hub is extremely diverse (25+ nationalities) and has strong potential. We are ambitious and committed to unlocking our full potential and to optimize the positioning of PVH in our markets.

In this ever-changing environment the opportunities are almost endless. We believe we can outcompete our best competitors through strong (consumer & product) focus and (cross-territorial) collaboration.

Associates working for the Southeast Hub are excited in managing and building relationships with our partners and colleagues across various cultures and backgrounds and enjoy a fast paced and dynamic work environment. We look for our associates to be true bridge builders, have a ‘hands-on’ mentality and thriving in a multi-cultural, territorial channel and divisional environment.

The Position

The Specialist Marketing will execute cross-functional projects and marketing activities to drive brand awareness, traffic and activate local communities to increase the visibility of the Tommy Hilfiger brand across their respective territories.

Responsibilities

Include but not limited to

• General team support across all marketing activities and delivery of activations across all channels

• Work with local team to deliver elevated experiences and events in market

• Maintenance of admin including seasonal calendars, trackers and planning files

• Support on brand asset distribution ensuring brand guidelines are always adhered to across all channels.

• Close collaboration with the Marketing Manager and aligned with Senior Manager Consumer Engagement to ensure smooth overall roll-out and execution of marketing plan within the framework provided by the Regional Marketing Team

• Build and maintain collaborative relationships with internal and external stakeholders to achieve set objectives and create a positive working environment

• Support retail and wholesale with marketing requests and execution including delivery of special projects, e.g. campaign launches, pop ups or partner windows

• Present marketing updates as and when required

• Support on reporting on marketing campaign results and explore innovative ways to improve.

• Support on budget management – raising PO’s and processing invoices

The Ideal Candidate

• You’ll have 2-4 years of experience in marketing (ideally with digital) with a track record of delivering a variety of activations, initiatives and events (both brand and commercial) across full consumer journey

• You’ll Stay Curious about trends and marketing; having a solid understanding of marketplace and consumer touchpoints

• You’ll work well with change, being able to Adapt Fast

• You’ll be an excellent communicator with the ability to Inspire Trust and build relationships with ease

• You’ll be a positive, energetic individual with an eagerness to develop and Learn Together to acquire new skills

• You’ll be able to work well under pressure and deliver on tight deadlines

• You’ll Act with Purpose, being highly organised and demonstrate the ability to prioritise and multitask

• You’ll display a growth mindset, taking a positive approach and attitude to everything you do. You’ll Collaborate to Win by creating an open and transparent environment

Be valued.

At PVH, we recognize that our people are our greatest asset. That’s why we prioritize the health, happiness, and wellbeing by offering a comprehensive benefits package that goes beyond the basics. We want to create a culture of care that fosters loyalty, commitment, and a sense of belonging, and we’re proud of it.

• Balance – Work Smart, our flexible working model, is all about trust, connection, collaboration, and community. You’ll get the freedom to choose the hybrid setup and working hours that benefit you.

• Health & Wellbeing – wellbeing programs, premium subscription to headspace, volunteering programs.

• Develop – PVH University curates and delivers training programs for you to continuously develop your professional and personal goals.

• Be at the forefront – stay closely connected to our brands, Calvin Klein and Tommy Hilfiger, and be part of market launches and receive employee discounts!

Be part of it.

PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation.

DIVERSITY & EQUAL OPPORTUNITY We are committed to recruiting, training and providing career advancement to all associates regardless of gender, race, religion, age, disability, sexual orientation, nationality, or social or ethnic origin. Diversity in the workplace is encouraged. Bigotry, racism and any form of harassment or discrimination is not tolerated.