Junior Manager, Digital Campaigns and Social Media – Marketing Lifelong Learning

IE University

Job title:

Junior Manager, Digital Campaigns and Social Media – Marketing Lifelong Learning

Company:

IE University

Job description

Overview:Are you interested in joining a dynamic and international team of professionals to transform education? IE University’s Marketing IE Lifelong Learning department is looking for a Digital Campaigns and Social Media Junior Manager to join its team!Why IE University?With 50 years of experience and founded by and for entrepreneurs, IE University has turned business education on its head through disruptive teaching. We count on high-level faculty who bring real-world experience into the classroom and foster a hands-on approach to learning.Our PurposeAt IE University, we foster positive change through education, research, and innovation.As a transformative educational institution, we empower students to make their mark on the world. We provide them with the skills, knowledge and environment needed to make a difference, and they join a supportive and international community that lasts a lifetime.Our spirit of innovation and entrepreneurship has allowed us to drive change and constantly stay at the cutting edge of higher education. And through diversity, we have harnessed the power of people while also understanding and embracing the importance of humanities.Our PeopleAt IE we are:

  • People-driven
  • Change Builders
  • Autonomy Enthusiasts
  • Communication Enthusiasts
  • Knowledge Champions

We are looking for a person to join a full-time position in Madrid. Responsibilities:Your role as a Digital Campaigns and Social Media Junior Manager will involve:Are you ready to join a dynamic team of professionals who are revolutionizing the way we learn?The IE Lifelong Learning Marketing Department is looking for a Digital Campaigns and Social Media Junior Manager to join its team!The 3 main responsibilities will be:

  • The main duty will be to manage all the Paid Social Media Campaigns of the portfolio, especially Facebook & LinkedIn, and provide support in other channels like Google. He/she will carry out several tasks including creating ads, optimizing, interpreting data, analyzing our marketing actions’ success, preparing reports, and campaign follow-up focused on traffic optimization and end-to-end conversion from leads to enrollments.
  • On top of that, he/she will have to manage organic social media networks, defining the strategy, executing it and managing the communication with the different stakeholders.
  • Additionally, the Junior Manager will be reported by the Digital Campaigns Specialist. Therefore he/she will review the job done by the Specialist with a similar function related to digital paid campaigns.

Qualifications:To thrive in this role, you should have:– A minimum of 3 years of professional experience is required.– Proven experience managing Paid Social Media campaigns: Mainly Facebook, Tiktok, Snapchat and LinkedIn; also in Google Ads, Demand Gen, Pmax, YouTube, TikTok.– Set up, manage, and optimize the sponsored campaigns (Facebook & LinkedIn) according to the budgets and objectives defined.– Experience with Adobe would be valuable.– Using analytical tools such as Google Analytics, DataStudio, Power BI, and Facebook Insights to monitor and evaluate the campaigns’ performance.– Measure the success of every Facebook & LinkedIn campaign by creating A/B tests.– Proven experience managing organic social media networks– Experience in structured information tools (Power-BI, CRM) will be valued.– Good analytical and numerical skills.– Google Analytics accreditation will be valued.– Native Spanish speaker, fluent in English.– Ability to learn new processes and tools quickly, demonstrating strong technical capabilities.– Organizational, interpersonal, and communication skills (written and verbal).– Outstanding organizational capacity and strong project management skills.– Used to working under pressure, managing priorities, and internal customers.– Valuable experience managing people.– Problem-solving rockstar.– Great communication skills.– Excellent in analytics and reporting.It’s time to bring your best and make your mark. Now the choice is yours!If you want to be part of this educational revolution, we invite you to apply and be part of our amazing team at IE University.

Expected salary

Location

Madrid

Job date

Fri, 13 Dec 2024 02:47:38 GMT

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