Internship Content Marketing & Digital Media Horticulture

Job title:

Internship Content Marketing & Digital Media Horticulture

Company:

Signify

Job description

Job Title Internship Content Marketing & Digital Media HorticultureJob DescriptionContent marketing & digital media InternshipYour challengeGrow with the pros in this hands-on global content & digital marketing internship. Develop yourself within this internship about content marketing, managing social media channels and reaching the horticulture target audience and the best ways to bring them along in the customer journey.Philips Horticulture LED Solutions creates LED lights to grow crops; either in greenhouses or in vertical farm environments ( ). Grow lights bring additional yield, quality and predictability to the grower’s crop.We are always looking for ways to further professionalize our way of working by targeting our audience with the right marketing tools at the right time. Second, we would like to generate more leads through our on and offline efforts; web, social media, newsletter, seo, sea, content marketing, advertising etc.Your responsibilities

  • Execute and produce content based on editorial calendar, from concept phase to final delivery and activation. Content assets could include offline/online articles, press releases, case studies, research articles, blogs, social posts, videos, white papers, checklists, infographics, webinars, presentations, web copy etc
  • Develop a social media strategy to grow our online communities and manage/track growth.
  • Execute and activate social content across all social media platforms to increase engagement, web traffic and brand perception.
  • Work with the local markets to optimize central strategy and translate/localize to market needs.
  • Report on the performance of all social and digital channels and define improvement actions.
  • Support in organizing international trade shows and (customer) events.

Your team

The Horticulture LED Solutions team consist of about 180 enthusiastic team members globally. The global Marcom team consists of 4 people and is based in Eindhoven. You will closely work with the marcom managers and marketing team globally.Our offerLearn and grow in all aspects within Marketing communications and content marketing; from strategy until execution in a fast-paced international working environment.We are looking for
  • Affinity and experience in content production with an ability to lead multiple projects simultaneously and deliver on time
  • Editorial expertise including copywriting skills for short/long form content and social media, with the ability to evaluate and give clear, constructive feedback on ideas, texts, etc.
  • Expertise on social media network as FB, IG, LinkedIn, Twitter & Youtube.
  • Experience working with social analytics tools such as Sprinklr, Falcon, Social Bakers (not limited to those).
  • Build relationships with cross-functional teams
  • Highly organized, energetic, proactive and flexible team player.
  • Fluent in English (optional Dutch as well), written and verbally
  • Interest or affinity with the horticulture (greenhouse) industry
  • A flexible self-starter with strong communication skills

What you’ll get in return…Continuous mentoring and feedback throughout your internshipInternship allowance; the exact amount depends on your situation (also towards rented accommodation or public transportation)Paid leave on the basis of 1 day per monthExtensive set of tools to drive your career, such as a personalized learning platformOpportunity to purchase products in the staff shop at reduced pricesSee through the eyes of our employees!As an intern you will be part of the intern program in the Netherlands consisting of several events, trainings and networking opportunities with your peer students. Join us and shine brighter together!Who we areSignify is the world leader in lighting. We provide professional customers and consumers with quality, energy-efficient LED lighting. And our lights, when connected, bring data to devices, apps and people – redefining what light can do and how you use it. Today, our innovations, such as LiFi – internet connectivity through light – and UV-C, solar and horticultural lighting, contribute to a safer, smarter, more sustainable world.We’re operating in 74 countries with 32,000 people worldwideNotes

  • EU/EER students: In order to be considered for this internship, you need to be registered as a student during the entire internship period. Formal documentation of this may be requested at any time.
  • Non-EU students in Dutch Universities: You need to be registered as a student and your university needs to sign the Nuffic Agreement. The internship needs to be a compulsory part of your studies (receive ECTS in turn). In case of non-compulsory internship, you need to have a letter from the university in which it states that your internship contributes to your personal development, what your learning goals are and what tasks you will undertake during your internship. The letter has to be signed and stamped by your university.
  • Non-EU students in non-Dutch Universities: You need to be registered as a student and the internship should be a compulsory part of your studies. Also, you need to be able to get the official approval of your university for this internship (Nuffic agreement).

Please apply only if you can meet the aforementioned requirements.

Expected salary

Location

Eindhoven, Noord-Brabant

Job date

Wed, 20 Nov 2024 07:07:50 GMT

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