Hotel Account Manager, Digital Field Marketing

Job title:

Hotel Account Manager, Digital Field Marketing

Company:

Marriott

Job description

Job Description:Job Number 24148296
Job Category Sales & Marketing
Location Sheraton Grand Warsaw, Ul. B. Prusa 2, Warsaw, Poland, Poland
Schedule Full-Time
Located Remotely? N
Relocation? N
Position Type ManagementRole SummaryThis position is responsible for strategically executing comprehensive digital service solutions across a set of hotels, within the Digital Field Marketing team. The Hotel Account Manager will support the available digital activation programs in combination with additional digital service packages offered to hotels.The Hotel Account Manager serves as the primary point of contact with hotels. This individual strategizes, plans, directs and coordinates activities across multiple digital work streams to ensure strategies and tactics are implemented in order to meet hotel objectives. The Manager is responsible for ensuring the successful execution of activities and deliverables in a timely matter, within budget and delivers comprehensive reporting against defined metrics. This position reports directly to the Senior Manager.The Hotel Account Manager will execute, support and educate hotels with the approved Area campaign calendar (destination marketing, demand generation, loyalty, partnerships etc.) as set out by the area Director of Marketing, Digital and Loyalty in collaboration with the Senior Manager.Core Work ActivitiesManaging Work, Projects, and PoliciesDelivers against all aspects of the Digital Marketing program and associated services to assigned hotels. This includes:Ensures effective client communication

• Schedules and leads all client calls throughout enrollment period.
• Collects hotel specific information from clients regarding needs and expectations, answers questions about services, digital channels and Marriott initiatives.
• Ensures appropriate documentation is delivered throughout program engagement.
• Monitors the impact of the services versus goals, (including where they apply within each Hotel Marketing Plan), and proactively communicates with key stakeholders about need for changes in strategic direction.

Manages program deliverables within expected timelines

• Tracks frequency and aligns consistent framework for hotel engagement.
• Coordinates with Specialists in team to guarantee all deliverables are executed on time.
• Reviews all hotel deliverables to ensure that they are on strategy and meet quality expectations.
• Establishes digital key performance indicators (KPIs) and adjusts program strategy and tactics based on hotel needs.

Analyzes results and reports on progress

• Monitors Hotels results and business goals on a monthly basis, exercising critical and analytical thinking of results.
• Builds monthly reports to illustrate the impact of digital marketing initiatives and program tactics across various online verticals.
• Schedules and leads meetings with clients to communicate program results; provides insights and answers questions about hotel performance in the respective digital channels.
• Proactively looks for opportunities and makes recommendations for additional services/tactics to enhance services.
• Answers hotel/owner questions, as appropriate.

Maintains client satisfaction and retention

• Meets goals as defined by client satisfaction survey and annual renewal targets.
• Proactively identifies add-on service opportunities to promote additional hotel customization and program evolution.
• Ensures consistency in service throughout the agreement and when hotels are due for renewal, solicits reenrollment.
• Establish and maintain 3rd party relationships with key partnerships that drive value to hotels.

Supporting Operations

• Works with Specialist’s to guarantee service tactics are executed on-time and at a high-quality.
• Provides feedback to continually improve work processes and systems that support program execution.
• Solicit feedback from properties to ensure program tactics meet their needs and demands.
• Assists Senior Manager in successfully onboarding and training new employees.
• Actively participates and engages in internal and external special projects to broaden skill set.
• Engages in frequent communication with Digital & Marketing teams to align on project initiatives

Additional Responsibilities

• Attends and participates in all relevant internal and external meetings.
• Informs, updates, and provides information to managers and co-workers in a timely manner.
• Presents ideas, expectations and information in a concise, organized manner.
• Uses problem solving methodology for decision making and follow up.
• Maintains positive working relations with internal customers and department managers

Skills and experience we will look for in the ideal candidate to join our team:

• 3+ years’ experience in an online agency or client services position is required or equivalent experience
• 2+ years’ experience in leading project teams and implementing digital strategies or equivalent experience
• BS/BA degree in marketing or related field or equivalent certification from higher education

Why it’s a great idea to work for Marriott International:

• Unique and dynamic team culture of like-minded people with diverse backgrounds
• Access to numerous, world class professional and personal learning and development programmes to enable success in your current role but also for your future growth within the company
• Strong, experienced leaders who will encourage you to grow and mentor you to success
• Paid vacation days plus public holidays as additional days to be sure you have fun and make memories
• Medical healthcare insurance to support your wellbeing and health
• You will be joining a global travel company with almost 100 years of heritage which offers great opportunities to travel and work around the world with international colleagues
• You, your friends and family will be able to enjoy global hotel, food and drinks discounts and benefits, and explore our world at 8000+ hotels around the world, across 30+ brands

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work,​ begin your purpose, belong to an amazing global​ team, and become the best version of you.

Expected salary

Location

Warszawa, mazowieckie

Job date

Wed, 28 Aug 2024 00:19:25 GMT

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