Global Brand Creative Senior Specialist

Job title:

Global Brand Creative Senior Specialist

Company:

Amplifon

Job description

Amplifon is the global leader in the retail hearing care industry. Over 20,000 professionals in 26 countries, coming from more than 100 different nationalities, work every day in a global network of 9,500 points of sales to empower thousands of people to rediscover all the emotions of sound. In Amplifon we believe people are the most important component of our success. Only through investment in talent engagement, professional development, and recognition, our people can express their potential and build a fulfilling career.Who we areAmplifon is an Italian multinational company and the global leader in hearing care solutions and services for retail expertise, customization and consumer care.More than 20,000 professionals in a network of 9,500 points of sale are present in 26 countries worldwide, empowering people to rediscover all the emotions of sound every day!In Amplifon we believe people are the most important component of our success. Working with us gives you the chance to make your voice heard, build strong working relationships, and create your own tailor-made career. Here you’ll find all the support, tools, and opportunities you need to grow, and your colleagues will be there to motivate and inspire you every step of the way.In our Global Marketing Brand team we’re recruiting a Global Brand Creative Senior SpecialistThe Global Brand Creative Senior Specialist will be accountable for brand and digital content activities at global level, supporting specific regions (i.e. EMEA, APAC, Americas) to effectively manage communication contents/tools and drive profitable growth for the brand.Specific ActivitiesTo work in the Mktg Global Brand, Media & Advertising team, being responsible of:

  • identifying locally relevant consumer insights and help in creating winning consumer strategies that deliver against consumer and company objectives
  • designing multi TPs communication campaigns (i.e. from strategic approach to production and delivery), turning customer understanding into compelling communication ideas and bringing global strategies to life
  • deploying 360° integrated campaign (ATL/BTL/Digital), from content perspective and assets creation (social post, banners, display, landing page, website)
  • Elaborate the content for the social media, focusing on consideration and conversion
  • Global media measurement tracking & monitoring activities: regularly liaise with countries to collect data, analyze performance and ROI and suggest actionable reco
  • Liaising with Global Digital dept, to ensure maximum consistency and coherence within communication platform
  • managing and nurturing effective relationships with local teams, to understand specific business needs and features and be able to support the teams and act accordingly, having the right balance between collaboration and governance
  • liaising effectively with external partners (i.e. digital agency, consultants, creative agencies)
  • managing brand visual identity and guidelines, evolving it according to business strategy and adapting it for local purposes

Related Job Requirements/QualificationsYou’re the right person if you:

  • hold a University Degree in Business Administration, preferably with a background in Marketing (Brand/Communication/Media focus)
  • have gained a previous relevant Marketing experience in multinational companies, (at least 4/5 years as jr BM)
  • have proven experience of multi TPs communication campaign end-to-end design, from strategic approach to production and delivery
  • have experience in deploying 360° integrated campaign (ATL/BTL/Digital)
  • have good relationship skills both with internal/external stakeholders
  • are highly structured, with strategic thinking and strong analytical skills
  • are proactive, team player and able to handle complexity
  • speak Italian and English fluently and would like to work with multicultural and dynamic teams
  • are willing to travel
  • possess an excellent command of Microsoft Office

Amplifon is working on boosting a Winning Culture that will lead our employees towards the future, starting from the improvement of our Winning Workplace. Aligned to this goal, we offer a hybryd working policy, allowing employees to work 9 days/month remotely.Workplace: Via Ripamonti 133, 20141, Milan (Italy)

Expected salary

Location

Milano

Job date

Sat, 19 Oct 2024 06:09:24 GMT

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