Digital Communications Manager in Wiesbaden, Germany

Dow

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At a glance

Position:Digital Communications Manager

Primary Location:Wiesbaden (DEU), Germany

Additional Locations: Terneuzen (NLD) + More – Less

Schedule:Full time

Date Posted:09/30/2024

Job Number:R2055449

Position Type:Regular

At Dow, we believe in putting people first and we’re passionate about delivering integrity, respect and safety to our customers, our employees and the planet.

Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple – to deliver a sustainable future for the world through science and collaboration. If you’re looking for a challenge and meaningful role, you’re in the right place.

About you and this role

We have an exciting opportunity for aGeographic Digital Communications Manager! This role can be located in eitherWiesbaden(Germany) orTerneuzen(The Netherlands), other EU locations might be considered.

As the EMEAI Geographic Digital Communications Manager (the Manager), you create and implement comprehensive strategies to effectively leverage digital channels in achieving specific geographic, business, and functional outcomes. You educate and coach corporate, geographic and functional partners on ways to use social media and the corporate website to achieve their target outcomes, in line with Dow’s brand platform.

Responsibilities

Consulting & Engaging

  • Supports the geographic communications teams and internal stakeholders with social media strategy.

  • Acts as a linking pin to translate the global Brand & Digital strategy and developments into strategies specific to EMEAI.

  • Maintain strong relations with the Corporate Social Media and Enterprise Editorial Managers, business Social Media Managers and the Corporate Brand, Reputation and Digital team.

  • Trains other communicators and corporate influencers in content creation for digital channels and in targeted social media usage

  • Educates and coaches the geographic communications teams on metrics and analytics implementation, reporting, and strategies for growth.

  • Tracks digital channels to understand where stakeholders are the most active and leverages knowledge for future digital strategy

  • Activates as a support to the Corporate Crisis Management Team (CMT) as crisis or potential crisis circumstances arise

Content creation & management

  • Utilizes the global social content strategy and manages the editorial calendar tailored for the EMEAI region

  • Collaborates with internal stakeholders across businesses and functions to create content for a consistent and optimized presence across all social media and digital platforms, intranet, and corporate website (e.g., blogs, tweets, videos, RSS feeds, podcasts)

  • Captures online feedback and passes it to internal teams for consideration in future content creation and messaging

  • Shares best practices across teams and regions.

Monitoring & optimization

  • Drives and tracks the company’s social media presence across relevant sites and platforms in EMEAI

  • Manages online presence by tracking and listening to users, reading discussion forums, and coordinating with company experts and communications partners on appropriate responses

  • Applies new social media tools and applications to increase the user base and engagement

  • Keeps up to date with new and emerging digital platforms and trends to leverage social media usage

  • Identifies and monitors effective benchmarks for measuring the impact of digital channels and social media programs

Qualifications

  • Bachelor’s degree in journalism, communications or similar

  • 5-8 years of experience

  • Excellent writer and content creator; emphasis on writing for social channels

  • Fluent in written and spoken English and German and/or Dutch

  • Curious, process-driven and highly organized

  • Strong collaboration skills

  • Ability to build relationships across a geographically and culturally diverse team

Additional notes

  • There is no relocation/Visa supported for this role.

Benefits – What Dow offers you

We invest in you.

Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career. You bring your background, talent, and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.

Here are just a few highlights of what you would be offered as a Dow employee:

  • Equitable and market-competitive base pay and bonus opportunity across our global markets, along with locally relevant incentives.

  • Benefits and programs to support your physical, mental, financial, and social well-being, to help you get the care you need…when you need it.

  • Competitive retirement program that may include company-provided benefits, savings opportunities, financial planning, and educational resources to help you achieve your long term financial-goals.

  • Employee stock purchase programs (availability varies depending on location).

  • Student Debt Retirement Savings Match Program (U.S. only).

  • Dow will take the value of monthly student debt payments and apply them as if they are contributions to the Employees’ Savings Plan (401(k)), helping employees reach the Company match.

  • Robust medical and life insurance packages that offer a variety of coverage options to meet your individual needs. Travel insurance is also available in certain countries/locations.

  • Opportunities to learn and grow through training and mentoring, work experiences, community involvement and team building.

  • Workplace culture empowering role-based flexibility to maximize personal productivity and balance personal needs.

  • Competitive yearly vacation allowance.

  • Paid time off for new parents (birthing and non-birthing, including adoptive and foster parents).

  • Paid time off to care for family members who are sick or injured.

  • Paid time off to support volunteering and Employee Resource Group’s (ERG) participation.

  • Wellbeing Portal for all Dow employees, our one-stop shop to promote wellbeing, empowering employees to take ownership of their entire wellbeing journey.

  • On-site fitness facilities to help stay healthy and active (availability varies depending on location).

  • Employee discounts for online shopping, cinema tickets, gym memberships and more.

  • Additionally, some of our locations might offer:

  • Transportation allowance (availability varies depending on location)

  • Meal subsidiaries/vouchers (availability varies depending on location)

  • Carbon-neutral transportation incentives e.g. bike to work (availability varies depending on location)

Join our team, we can make a difference together.

About Dow

Dow (NYSE: DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 31 countries and employ approximately 35,900 people. Dow delivered sales of approximately $45 billion in 2023. References to Dow or the Company mean Dow Inc. and its subsidiaries. ​​​​Learn more about us and our ambition to be the most innovative, customer-centric, inclusive and sustainable materials science company in the world by visitingwww.dow.com.

As part of our dedication to the diversity of our workforce, Dow is committed to equal opportunities in employment. We encourage every employee to bring their whole self to work each day to not only deliver more value, but also have a more fulfilling career. Further information regarding Dow’s equal opportunities is available onwww.dow.com.


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