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Sanofi North Europe
In Sanofi North Europe we want to improve people’s lives and transform the practice of medicines by ensuring that our treatments reach the patients in the markets we serve. As a team we focus on both our transformation and our people to be successful in achieving this ambition in the current external environment.
About the Job
Within the franchise plans, the Customer Engagement Lead executes marketing and sales strategy through a combination of office based digital and in field activities for a product, service, therapeutic area, franchise, or portfolio, through Customer needs identification and Omnichannel collaborative approach at local/Hub level. Activities require a cross functional approach with Sales, North Europe Marketing and Medical teams.
Key Responsibilities
Being customer voice, being present in the field to gather customer insights and monitoring actively Customer Satisfaction
Elaborate the Customer Engagement Plan, aligned with the brand strategy, ensure brand messaging alignment across channels
Define and execute the cross-functional (incl. sales) Omnichannel customer journey or get it executed by the appropriate GoTo Market Capabilities (GTMC)
Strive for a deep customer behavioural knowledge & customer feedback
Leverage data and analytics, iterate (Be/Do agile, Test & Learn) for continuous improvement
Deploy GLocal Contents & Events (incl. localization, MLR…)
Deliver input to the Business planning and PSTA plan
Maintain the highest standard of compliance, ethics and business integrity
About You
In-depth understanding of the market, competition and future trends
Marketing experience as well as knowledge of country/HUB country regulatory requirements
Ability to take data-driven decisions on priority segments and initiatives for growth (based on customer needs)
Creativity and an ability to produce innovative and original ideas
Driver Leads with curiosity in digital pharma marketing
Strong strategic-analytical and conceptual skills
Knowledge and experience of innovative methodologies such as scrum, lean start-up, nudge and design thinking
Preferably relevant experience in similar role
Experience from working in a multi country setting
#LI-EUR #LI-Hybrid
Pursue progress , discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !
Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.
With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)
As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.
All in for Diversity, Equity and Inclusion at Sanofi – YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)
Apply Now
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