Job Title: Commercial Director – luxury hotel
Location: Amsterdam, Netherlands
Salary: A‚¬8,000 gross per month + holiday allowance + car + bonus
We are looking for a highly skilled Commercial Director with a strong background in marketing to drive the commercial strategy of a luxury hotel. The ideal candidate will be responsible for enhancing the hotel’s market positioning, increasing brand awareness, and optimizing revenue streams. This role demands a creative and strategic leader capable of elevating the hotel’s profile locally and internationally, particularly within the high-end luxury segment.
About the position:
* Defines long-term brand strategy for the hotel and its facilities with the team
* Oversees commercial strategy aligned with brand goals
* Manages annual revenue budgets for rooms and events.
* Controls commercial budget to meet ROI targets and support hotel objectives.
* Leads annual action plans and KPIs for Sales, Marketing, and Distribution.
* Aligns efforts in Sales, Marketing, and Distribution to achieve commercial and hotel goals.
* Handles monthly and quarterly performance reporting.
* Aims for the hotel, restaurants, and bars to be recognized leaders in their market.
* Collaborates with HR on Employer Branding and internal communications.
* Develops annual Sales, Marketing, and Distribution plans, sets budgets, defines goals, and establishes team objective
* Conducts supervisory board meetings and commercial team reviews.
* Leads reporting and focus meetings with leadership.
* Coaches and empowers the team to meet personal, departmental, and commercial goals.
* Leads the hotel’s marketing strategy, brand management, and public relations, ensuring consistent messaging across all channels and decision-making for key projects.
* Acts as the spokesperson for press matters, managing crisis communication to protect the hotel’s reputation.
Qualifications:
* Bachelor’s degree in Marketing, sales, Business Administration, or a related field; an MBA is a plus.
* Previous experience in a senior commercial or marketing role within the luxury hotel or hospitality industry.
* Proven track record in driving revenue growth, brand positioning, and market expansion.
* Expertise in digital marketing, brand strategy, sales leadership, and revenue management.
* Strong network within the luxury travel and hospitality industry, with established relationships with key clients and partners.
* Exceptional communication, negotiation, and interpersonal skills.
* Analytical mindset with a data-driven approach to decision-making.
* Creative thinker with a passion for luxury lifestyle and guest experiences.
Job Title: Commercial Director – luxury hotel
Location: Amsterdam, Netherlands
Salary: A‚¬8,000 gross per month + holiday allowance + car + bonus
If you would like to have more information about the role, please apply or send your cv to # social…….
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