PURPOSE & IMPACT ON ORGANIZATION:
Drives store profitability by:
– Meeting or exceeding sales targets and controlling operational expenses
– Supporting the Senior Store Manager to manage all resources within the store to provide customers with a leading shopping experience
– Leading the execution of effective and efficient store operations
KEY RESPONSIBILITIES:
Supports the Senior Store Manager to:
– Allocate resources and organize processes to drive profitability in a variety of situations and market conditions
– Have a working knowledge of the Profit and Loss Statement and the store KPIs and makes commercial decisions based on sound financial judgment
– Track store performance data (e.g., best sellers, weekly forward demand and sales per square foot) and respond with solutions that drive commercial success
– Understand the behavior and patterns of the store’s customer base, draw conclusions from this and makes relevant adaptations to the service offer
– Actively monitor customer satisfaction and feedback systems to drive continuous improvement
– Lead service by example and ensures highly visible and effective customer service management at all times
– Create a culture where all store activity and assets are vehicles for showcasing and driving Brand equity
– Actively ensure Brand and product knowledge is transferred into sales skills in all relevant categories
– Manage an appealing, easy-to-shop environment for customers by ensuring visual merchandising and housekeeping standards are maintained consistently throughout the store
– Ensure store team compliance with all store policies and procedures
– Drive continuous improvement in stockroom processing and replenishment procedures
– Minimize loss by ensuring all loss prevention procedures are followed
– Provide suggestions of ideas on ways to improve systems and processes
– Manage the recruitment, onboarding, training and development of the store team and ensures all HR policies and procedures are adhered to
– Work with the Senior Store Manager to identify strong performers with potential for growth along the Retail Field Career Ladder
– Create a high performance culture in his/her store by setting clear expectations and targets, analyzing team performance, holding team members accountable and giving appropriate and prompt feedback, including actively managing poor performance
– Coach, motivate and inspire the team members to accomplish store goals and maximize their individual performance
– Actively collaborate and share best practice to drive Store team performance
– Communicate a desire to learn and seize all available opportunities to drive his/her development and increase performance
– Actively seek to improve and further the customer interaction with the brand using the Net Promoter Score
AUTHORITIES:
– On local/market discretion
KEY RELATIONSHIPS:
– Senior Store Manager and team
– District Manager
– Customers
– Vendors and Support Functions (e.g. HR, Visual Merchandising, Facility Services, etc.)
– Local Administration (e.g. mall management)
KNOWLEDGE, CAPABILITIES AND EXPERIENCE:
– Assistant Store Manager Competencies
(additions based on market needs)
MINIMUM QUALIFICATIONS:
– Minimum 18 months work experience in a sports/fashion customer- and commercial-focused retail environment with a minimum of 12 months of Assistant Store Management responsibility
– Intermediate numeracy and literacy and advanced verbal communication skills (additions based on market needs)
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