Social Account Manager

Company description

Sky is one of Europe’s leading entertainment and communications companies, offering an unparalleled range of services including TV, broadband, and mobile across multiple markets. Recently, Publicis Media, won Sky’s prestigious European media planning and buying account, which covers the UK, Ireland, and the DACH region. This win followed a highly competitive pitch, and the account is valued at £250 million annually in the UK alone.

Working on the Sky account provides an incredible opportunity to collaborate with a brand known for innovation and impact in the media landscape. As part of this team, you’ll play a key role in shaping Sky’s media strategy, contributing to campaigns that reach millions of households, and supporting a brand with deep roots in both entertainment and technological advancements. With Sky as a client, you’ll have the chance to work on high-profile projects across a range of media channels, helping them continue to lead in content, sports, and connectivity across Europe.

Overview

This role will be a Paid Social Manager reporting to a Paid Social Account Director.

Responsibilities:

Clear and timely communication with clients and other members of the team:

· Ensure client strategy is followed and day to day campaign planning is in line with wider client business goals.

· Managing workload for our PGD team based in India who support the account across all things activation.

· Define and develop your team organizational approach: primary point of contact for each stakeholder and overarching client strategy/goal on each brand.

· Implement and develop efficient standard processes across the team to streamline tasks.

· Champion best practice and produce at least one case study worthy piece of work per quarter.

· Execute at least one significant test & learn per quarter, with the aim of feeding into the holistic learning agenda on the account and continuously improving performance.

· Disseminate key platform updates to the rest of the team and agency.

Qualifications

We are looking for an ambitious, self-starting Paid Social Account Manager who can work autonomously on projects if needed, but also enjoys working within a team with a strong, collaborative working ethos. The client’s business will require us to work at a fast pace and alongside multiple stakeholders, so we’re looking for a positive, can-do attitude from someone joining the team. Experience across both brand and performance would also be a positive attribute to have given the nature of the client’s business, but again not necessarily a must.

Must Have

· Paid social experience

· Experience planning, managing and activating large-scale brand and direct response campaigns.

· Advanced knowledge of Facebook family of apps, TikTok, Pinterest and Snapchat.

· Ability to meet deadlines in a fast-paced environment.

· Familiarity with the principles of common attribution models, understands the current industry challenges around measurement and can confidently articulate the limitations of third party measurement solutions for view ability and conversion tracking for paid social.

· Strong leadership, communication skills and ability to engage with client and agency stakeholders.

· Be solution driven and innovative with how they drive performance for their accounts.

· Be strategic in planning goals for their clients as well as being able to demonstrate handling client objectives

Additional information

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page (https://www.publicisgroupeuk.com/careers/) which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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