Programmatic Account Executive

Description

Position at GroupM Nexus

About Mindshare:

Mindshare is a leading global marketing and media services network with billings in excess of £23billion worldwide. The network consists of 97 offices in 67 countries throughout the USA, Latin America, Europe, Middle East, and Asia Pacific; each dedicated to forging competitive marketing advantage for businesses and their brands.

Mindshare’s portfolio of clients includes Marks & Spencer, TKMaxx, Unilever, Ford, and more… We are thinkers and doers, relentless in the pursuit of success for our clients. We do this by continually seeking and finding the perfect connection between their products and potential customers through Programmatic, Search and Social platforms.

About GroupM Nexus:

GroupM Nexus UK is a community of more than 1000 specialists comprised of Search, Social, Programmatic & Display, and Ad Tech Ops Practice Squads from across the GroupM agencies. GroupM Nexus is designed to accelerate GroupM clients’ businesses by leveraging the power and capabilities of GroupM and its agencies, through partnerships with the world’s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks.

The Team:

We are a team of approximately 40 people working on the Unilever UK account, one of the agency’s biggest and most long-standing clients.

We are now looking for the new Programmatic Account Manager to come and join the growing Programmatic team based in Rose Court, London.

The Role:

The candidate will report to the Programmatic Account Director. Working within the Mindshare Programmatic team, they will be integral to achieving client goals by developing and optimizing activity as part of integrated, multi-channel campaigns. The ideal candidate should be able to demonstrate an enthusiasm for digital media and be keen to develop a career within digital and Programmatic. They should be able to articulate key features and benefits of Programmatic.

Key Responsibilities:

Campaign Management

• In platform implementation, management, and daily optimisation of campaign activity . E nsure that you excel in reaching your client objectives and KPIs
• Competently aid the Account Manager to create media plans designed to achieve specified KPIs
• Support on the day-to-day QA process, minimizing errors and ensuring consistent and accurate adherence to process

Client and Partner Management

• Create/design programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client’s objectives and KPIs
• Complete client reporting and analyse campaign results extracting insight to provide recommendations for future activity
• Drive revenue growth through spotting new optimisation opportunities, services or products and delivering excellent results.
• Working with partners and attending regular platform training to develop programmatic skillset.

Operational Excellence

• T he appropriate use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs.
• Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes.
• Maintain standards and process throughout the end-to-end campaign lifecycle

Skills & Experience

• Passionate about programmatic activation and driving continued excellence.
• Affinity for numbers and with an analytical thought process, keen to drive continued excellence
• Ability to manage their time effectively and of working as part of a group
• Attention to detail and excellent communication skills, written and verbal
• Proactive and self-motivated, always looking to expanding knowledge and capabilities

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GroupM Nexus

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